Back | Home Agenda

Luis Ferreira

Head of Economy and Tourism Division | Visit Braga Braga, Papua New Guinea

Biography

Holds a degree in Tourism and a postgraduate qualification in Heritage and Cultural Tourism, with experience in the public sector since 2011. Local coordinator for URBACT’s Sustainable Tourism initiatives, namely Tourism-Friendly Cities (2019–2022) and Cities After Dark (2023–present), promoting sustainable, inclusive, and innovative tourism policies that link heritage, community, and local development.

Sessions

10:30h

Thematic Roundtable | SMART CITY EXPO

Sustainable Tourism for Local Development: Greener, Smarter, Local-First

Gianluca Saba City of Genoa Head of International Relations Speaker

Luis Ferreira Visit Braga Head of Economy and Tourism Division Speaker

Mateu Hernández Barcelona Turisme CEO Speaker

Tatiane Martins Carrer Anteverti Senior Consultant Moderator

#Local Economic Development, #Tourism, #Wellbeing

2025-11-06 10:30 2025-11-06 11:10 Europe/Madrid Sustainable Tourism for Local Development: Greener, Smarter, Local-First

Tourism has long been a powerful engine of economic growth for cities—driving innovation, job creation, and urban renewal. But to remain viable, destination strategies must evolve toward a model of sustainably managed tourism.

This session will explore how cities can rethink tourism with a focus on community well-being, econominc development, carbon neutrality, and smart, data-driven planning that enhances local life rather than disrupts it.

Stage: People - First

Thu 6 10:30h - 11:10h Stage: People - First All Passes