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Lisa Grace

Chief Marketing Officer | Nemi Mobility Solutions Barcelona, Spain

Biography

Lisa GRACE (F), Chief Marketing Officer (CMO): Bachelor’s Degree in European Languages and Business from Leeds Beckett University, United Kingdom. Lisa has a market research background working in leading UK and Spanish agencies.

Sessions

11:20h

TMWC - Dialogue Debate | TOMORROW.MOBILITY

The role of data and MaaS in improving the sharing experience

Roelof Hellemans MaaS Alliance Secretary General Speaker

Lisa Grace Nemi Mobility Solutions Chief Marketing Officer Speaker

Maria Paula Caycedo EIT Urban Mobility - Moderator

#AI Applications Mass Transit, #Demand Responsive Transport, #First/Last Mile, #Individual Mobility, #Insurance and Liability, #Intermodality, #MaaS, #Mobility Service Providers, #Ridesharing, #Shared Mobility

2025-11-04 11:20 2025-11-04 11:40 Europe/Madrid The role of data and MaaS in improving the sharing experience

Shared mobility is reshaping how people move, offering flexibility, convenience, and sustainability. This session explores how services like ridesharing, MaaS, and demand-responsive transport are influencing mobility systems—and what this means for users, providers, and cities. How are shared mobility services transforming the way people move in urban and suburban environments? What challenges do they face in integrating with existing mobility systems?

Stage: Move Better

Tue 4 11:20h - 11:40h Stage: Move Better All Passes