Michelle James
Michelle James VP of Strategic Industry Programs CTIA - The Wireless Association Washington DC, United States of America


Michelle James graduated from the University of Texas at Dallas with a degree in Economics & Finance. She has been in the wireless industry for over 20 years and specializes in marketing, branding, and building member communities. Since 2018, Michelle has been leading program development at CTIA and driving new services serving the wireless industry.


Save to calendar 15-11-2022 11:30 15-11-2022 12:15 Europe/Madrid The Role of IoT in Future-Ready Cities

The Internet of Things presents innovative ways for cities to seize digital technologies and improve the services and lives of residents and visitors. By facilitating connected infrastructure and predictive maintenance, IoT constitutes one of the main elements that ensure successful smart city strategies. How will the IoT evolve within the next years? How can cities tackle any risks associated with IoT adoption, such as security challenges, in order to effectively make the best of its potential?


Blue Room
Save to calendar 15-11-2022 14:30 15-11-2022 15:15 Europe/Madrid Can Standards Scale-Up Smart Cities?

Today’s big challenges have been faced by cities in different ways. Cities’ performances and their results are valuable information that can help others learn and improve themselves, but replication is not always possible as factors like population, economic development, and city management are not always the same. Standardization is an option to create a universal language for cities, but how does it help to scale up smart cities?


Blue Room
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